The idea for CPH'ATTITUDE came to me when I got my hands on some vintage jewelry pieces, which was family heirlooms.
The design of the jewelry was not modern, but I was immediately fascinated by the beautiful gemstones and beads. I also noticed that the quality of the stones was very good, looking like they could last a lifetime.
In fact gemstones is a mineral that is thousands of years old, so the lasting capabilities isn´t arguable.
I cut up the old jewelry, and then decided that I would try to make some cool bracelets using the vintage gemstones and beads. This went well. In fact so well that when I posted the pictures on SoMe people was very excited and asked me where to buy the jewelry.
This inspired me to carry on with the gemstones, and it has become the concept of my brand CPH’ATTITUDE - to design cool unique and street style inspired jewelry
I also do custom designs for clients. These designs often are inspired by a personal experience,
a special interest or a passion of my client
You can see some of the unique designs in the GALLERY
I am a danish native. CPH is the abbreviation for Copenhagen, while ATTITUDE emphasizes that this is not an ordinary jewelry brand - This is CPH'ATTITUDE
Read the PURPOSE STATEMENT
Designer & Founder Anders Juel Rasmussen