I got the inspiration for CPH'ATTITUDE when I was given some vintage jewelry which was family heirlooms. I was immediately fascinated by the beautiful gemstones and beads.


I also noticed that the quality of the stones was very good, they were looking like they could last for a lifetime. Gemstones is a mineral and it can be thousands of years old, which is fascinating.

​I cut up the vintage necklaces, and decided that I would try to make some cool bracelets using the beautiful gemstones and beads. This went well, In fact so well that when I posted the pictures on SoMe people was very excited, and they asked me where to buy the jewelry.

​This inspired me to carry on, and it has become the concept for my brand CPH’ATTITUDE

To design cool jewelry with a design inspired by street style fashion and my love for music.


I knew right from the beginning that I didn´t want to build just another mainstream jewelry brand, and when you look at my concept i´m proud to say thay I have succeeded in creating a unique brand, and my designs all have the very special CPH´ATTITUDE

You can see some of them in the GALLERY

​I am born in Denmark and CPH is the abbreviation for Copenhagen, while ATTITUDE emphasizes that this is jewelry representing feelings of emotion and passion.

Read the PURPOSE STATEMENT which is my encouragement to embrace yourself and proudly show your attitude 

Designer & Founder Anders Juel Rasmussen

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